Damon Lightley

Healthcare and Pharma
Digital Marketing Consultant

Are your digital channels engaging HCPs, patients, or investors – and delivering real ROI?

Not sure if your marketing budget is working hard enough, or if your website, SEO and digital campaigns are aligned with your growth goals?

With 20+ years’ experience and a strong understanding of regulatory frameworks in life sciences, I connect the dots between strategy, compliance and performance – helping brands maximise digital impact, engage HCPs and patients and support investor communications.

Learn more about me

Helping you craft
smarter digital marketing strategies

Digital Strategy & Planning

A website or mobile app can deliver enormous value to your healthcare or pharmaceutical brand. But as with so many things, success isn’t just about the doing – it’s about choosing the right approach and executing it well. That’s why I approach every digital project strategically, mapping out a plan that aligns with your marketing goals and delivers measurable results.

Digital Projects & Campaigns

Building a technically robust and visually appealing website or mobile app is only part of the digital equation. To achieve your healthcare marketing objectives – whether that’s driving patient or HCP engagement, boosting sales, or attracting investors – you need to ensure a digital marketing campaign is implemented post-launch. This typically includes content marketing, social media, email campaigns, and search engine marketing and optimisation (SEO).

Why work with me?

I’m a commercially focused, director-level digital specialist with over 20 years’ experience leading healthcare and pharma digital marketing projects and teams, all geared toward driving business growth and profitability.

20+ years of digital marketing experience ⇒ No costly trial & error approaches
Solutions focus on achieving business goals ⇒ Better return on your investment
Friendly, transparent and well connected ⇒ Easy to do business with & forge good relationships